B2B Content Marketing Specialist
BDV Solutions
About BDV Solutions, LLC
BDV Solutions, LLC ("BDV") is the largest independent third-party provider of EB-3 employee sponsor consulting and case management services in the U.S., focusing on unskilled (entry-level) labor solutions for U.S. businesses. BDV works with the top immigration law firms to assist non-immigrant visa holders to adjust their visa status in the U.S. from an eligible non-immigrant visa to EB-3 permanent residency Green Card and foreign nationals living outside of the U.S. through the Consulate Process. This position will also support other lines of business as we continue to grow and expand.
Position Overview
In this role, you will execute content strategies that drive engagement, brand awareness, and lead generation in the B2B space. The ideal candidate is a skilled writer with a strong understanding of B2B marketing, SEO, and content distribution channels.
Duties & Responsibilities
- Content Strategy: Implement a comprehensive B2B content marketing strategy that is aligned with business goals and target audience needs.
- Content Creation: Produce high-quality, engaging content, including blog posts, white papers, case studies, newsletters, and social media posts.
- SEO Integration: Collaborate with the marketing team to ensure optimized SEO content, driving website traffic.
- Content Distribution: Manage content distribution across multiple platforms, including social media, email marketing, and third-party channels.
- Performance Analysis: Track and analyze content performance metrics, adjusting strategies to improve engagement and conversion rates.
- Collaboration: Work closely with Mexico's sales development, product, and design team to ensure content supports the overall marketing objectives and aligns with the brand voice.
- Industry Research: Stay updated on industry trends, competitor strategies, and emerging content marketing tools and techniques.
Qualifications
- 3+ years of experience in B2B content marketing.
- Strong writing, editing, and storytelling skills.
- Familiarity with marketing automation tools.
- Ability to analyze data and use insights to optimize content performance.
- Strong project management skills and ability to meet deadlines in a fast-paced environment.
Education and Experience
- Bachelor’s degree in marketing, Communications, or a related field.
- Experience with content distribution strategies.
Supervisor Responsibility
None
Workplace Environment
Prolonged periods sitting at a desk and working on a computer.
Job Location
Greenville, SC, preferred. A hybrid or remote role will be considered for the ideal candidate.
Workplace Type
Full-time
EEO Statement
The company provides equal employment opportunities to all employees and applicants for employment. It prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws. Please note that this job description is not designed to cover all activities, duties, or responsibilities. Activities, duties, and responsibilities may change at any time, with or without notice.